Episode
9
July 3, 2025

How George Donaldson Scaled a Home Services Company to $100 Million

Growing a business is tough. Scaling it to nine figures and preparing for a smart exit is something else entirely.

In this episode of Catalyst for the Trades, Jennifer Bagley and Chuck Staszkiewicz sit down with George Donaldson, the former CEO of Fix It 24/7. George took the company from $1.7 million to $100 million in just seven years. He shares the strategies that made it possible and how you can apply them to your business.

Whether you're just starting or thinking about your exit plan, this conversation delivers real-world advice that works.

Why Scaling Requires a Different Playbook

Most companies hit a ceiling because their systems, teams, or mindset can’t support more growth. George explains how to fix that by making smart decisions about structure, leadership, and timing.

What You’ll Learn in This Episode

1. You Need an Exit Strategy Now

It’s not too early to plan for your exit. Whether you want to sell, hand the business to family, or step away later, you need a clear plan to make it happen.

2. Build Value Into the Business

George explains what makes a business attractive to buyers and investors. Hint: it’s not just revenue. It’s how well your company runs without you.

3. Leadership Is the Growth Engine

You can’t scale without leading. That means casting vision, building trust, and empowering your team to take ownership.

4. Break Through Plateaus With Systems

Every business hits revenue walls. George shares the systems and decisions that helped him push past each one.

5. Private Equity Can Be a Smart Move

Partnering with the right investors can give you capital, structure, and exit flexibility. Learn when it makes sense and how to prepare for it.

What This Episode Means for You

Scaling to eight or nine figures isn’t just about working harder. It’s about building smarter, leading better, and positioning your business for the future. The insights in this episode can help you grow faster, exit stronger, and build a business that lasts.

🎧 Listen to the episode now to learn how to scale with purpose and plan for your next big move.

Meet Your Hosts

Jennifer Bagley

Jennifer Bagley is the CEO and founder of CI Web Group, an AI-enabled marketing agency helping home service businesses achieve exceptional growth. With over 15 years of experience, she has led companies to significantly increase their leads and revenue through innovative strategies and emerging technologies. Her 12 Step Roadmap to Accelerated Results is a trusted framework for HVAC, plumbing, and electrical companies looking to expand their markets and achieve lasting success.

Chuck Staszkiewicz

Chuck is an accomplished entrepreneur and growth strategist, renowned for scaling All Hours Plumbing into a $20 million industry leader before its successful sale in 2023. A co-founder of The Opus & Golds Group, he helps companies grow through innovative strategies and operational excellence. Through his work, Chuck continues to inspire entrepreneurs to achieve their highest potential.

Don’t Fall Behind. Subscribe Now.

The trades industry is moving fast. If you’re not learning, you’re losing. Catalyst for the Trades gives you real strategies from real experts. No fluff, just what’s working.

🎧 Subscribe on your favorite podcast app to get the insights you need to stay ahead, grow smarter, and win more business.

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Guests

George Donaldson
Fix-It Group