The Future of Home Services: What Smart Companies Are Doing Now

The home services industry is changing fast.

Technology is advancing. Customers are demanding more. Private equity is shifting the business landscape. If you're relying on the same strategies you used five years ago, you're already behind.

In the latest episode of Catalyst for the Trades, hosts Jennifer Bagley and Chuck Staszkiewicz talk with industry veteran Darren Dixon and Crystal Williams, founder of Lemon Seed Marketing. They cover exactly what home service companies need to do to stay competitive and win.

What’s Happening Right Now

Many companies are slow to adapt, which is a risk. The ones pulling ahead are doing a few key things: integrating AI, streamlining operations, offering subscription-based services, and improving the customer experience.

What You’ll Learn From This Episode

1. Private Equity Is Changing the Game

Investors aren’t just bringing money. They’re changing how businesses grow, compete, and deliver services. Understanding this shift is key if you want to scale.

2. Digital-First Is the New Standard

Customers want a smooth, mobile-friendly experience from scheduling to payment. If your process still involves callbacks and paper invoices, you’re losing ground.

3. Subscription Models Are Driving Revenue

Top companies are building predictable income through service plans and monthly agreements. If you're not doing this yet, it’s time to rethink your model.

4. AI and Automation Aren’t Just Buzzwords

From smarter follow-ups to automated scheduling and marketing, AI tools are helping businesses save time and make more money. If you're not exploring these tools, you’re missing out.