How to Climb to $10M: The Event Strategy That Actually Grows Your Trades Business

How to Climb to $10M: The Event Strategy That Actually Grows Your Trades Business

Most events in the trades industry are a waste of time. Same carpet. Same wallpaper. Same faces. Same messages—recycled endlessly into a social hour that costs you two days and delivers nothing.

If that sounds familiar, you're not alone. And you don't have to keep settling for it.

In this episode of Catalyst for the Trades, Jennifer Bagley (CEO & Founder, CI Web Group) and Chuck Staszkiewicz (co-founder, The Opus & Golds Group) break down what a truly high-impact event looks like—and why their upcoming Climb to $10M event on May 5-7 is built to be something the trades industry has never seen before.

Why Most Trade Events Fail (And What to Do Instead)

The pattern is predictable: a speaker takes the stage, delivers 10 minutes of genuinely useful content, then spends the next 50 minutes pitching something. You leave with a stack of business cards, a foggy notebook, and zero implemented ideas.

Chuck has attended hundreds of events. His conclusion: "I've got enough friends. I go to events for a reason—strategically, for my business."

The problems he identified are structural:

• Too many attendees. You can't have a real conversation with 500 people in the room.
• Vendor-driven agendas. When sponsors are selling, you're not learning.
• No breakout access. You want 30 minutes with that expert. You never get it.
• No logical flow. Sessions bounce from topic to topic with no connective thread.

The Climb to $10M event is designed to eliminate every one of these problems.

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