Discover exit strategies for HVAC business owners: Maximize valuation, avoid pitfalls, and plan stress-free transitions with expert insights.

Behind every thriving home service business is a leader who’s not afraid to dig in, push through disruption, and put people first. On this episode of Catalyst for the Trades, host Jennifer Bagley welcomes Jazmin Ramirez—Senior Director of Growth at CI Web Group, recipient of the Woman in HVACR 2024 award, and a true force of innovation for the trades.
Jazmin’s journey started as an office manager for a plumbing company at just 21. She’s since built teams, re-engineered operations, mentored rising stars, and driven major digital transformation at CI Web Group—helping both her own family business and hundreds of contractors thrive as the industry evolves at lightning speed.
If you want to know what resilient leadership looks like when everyone else is scrambling, this is the episode for you.
Jazmin isn’t just talking about change; she’s lived it, weathered it, and led others through it. From front-line admin to senior leadership, she’s seen firsthand the impact of AI, economic shifts, and market demands on contractors. This episode is a roadmap for building strong teams, smart systems, and sustaining culture while navigating rapid tech transformation.

Discover how leading home‑service companies are leveraging AI, subscription models, and digital‑first strategies.
Learn why private equity, automation, and customer‑centric tech are reshaping the trades.

Discover exit strategies for HVAC business owners: Maximize valuation, avoid pitfalls, and plan stress-free transitions with expert insights.

Boost your trade business by improving operational efficiency: cut waste, leverage tech, measure KPIs & scale smarter!

Master objection handling in home services: Overcome price, timing & trust objections with proven frameworks, scripts & closes for higher revenue.